All the Top-Rated Korean Beauty Brands Making Glass Skin a Reality

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Sulwhasoo is one of those brands that feels like it’s been around forever, and it’s only grown in popularity. It’s a favorite of my grandma’s, and she’s virtually wrinkle-free. “The brand is a classic that I love because of their potent use of ginseng, which is a powerful adaptogen that multi-tasks hard for skin, delivering benefits ranging from energizing to increasing glow to brightening to visibly firming. The First Care Activating Serum is timeless and brings instant vitality and glow to the skin,” says Yoon. The serum is also an ELLE First Class Beauty and Future of Beauty Award winner!

Best for: All skin types

Sulwhasoo rating: 4.8/5 stars

Our expert says: “Unless I’m testing a product for a story, Sulwhasoo First Activating Serum is my go-to travel serum of choice. I really love to layer serums at home, particularly hyaluronic acid and liquid peptides. However, when I travel, I want to take one anti-aging serum that covers it all, so I have more room for all my outfits. Gingseng, the star ingredient in all Sulwhasoo products, helps fight inflammation, minimizes wrinkles, boosts collagen production, and more. My Aunt Maggie wanted to update her skin care routine, so I suggested this product. This serum is great at preventing signs of aging as well as minimizing fine lines and wrinkles, which are natural to get as we age.” —Danielle James, beauty expert